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The Second World War

The event the modern world still measures itself against.

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10:24

Lufthansa

Lufthansa isn’t a century-old airline — it’s a 1953 reboot that inherited a brand, not a balance sheet.
10:16

Volkswagen

Ferdinand Porsche · 1937

Volkswagen was a Nazi state project designed by Ferdinand Porsche, funded by coerced public savings, and diverted entirely to military production. Its 'people’s car' promise was broken before delivery — yet its engineering outlived its ideology.

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10:56

ABB

Charles Eugene Lancelot Brown · 1988

ABB is a post-merger industrial incumbent whose value lies in proven, regulated, physical infrastructure — not software, platforms, or scalability stories.

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10:50

AbbVie

AbbVie didn’t win the autoimmune market with science — it won with patents, pricing, and settlements.
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11:24

Aeroplan

Aeroplan isn’t a loyalty program—it’s a licensed data-and-redemption conduit owned, sold, and reacquired for CA$450 million.